At almost no point throughout computing history has Microsoft presented the technologically superior product.iansjack wrote:You forget that IBM - a much larger force than Microsoft - tried to take over the desktop market. They didn't succeed because their operating system - although technically superior to Windows - didn't do what the public wanted. It was nothing to do with Microsoft having a bigger market presence or (obviously) because Microsoft had the backing of IBM; it was simply that Microsoft made the product that was more in line with what people needed. And, like Linux, OS/2 was too complicated for the ordinary person to configure.
What they did was playing the business side of things perfectly. And their tactics haven't even changed that much over the decades: Making sure that their software was preinstalled. Making it hard and / or inconvenient to install or use alternatives. Providing "support", and marketing heavily, for businesses, where you had to convince only one or two manager types to have another couple of hundred wage drones educated into mentally equating "text document" with "Word .doc" and "spreadsheet" with "Excel", making any competition a second-grade choice and forcing everyone to play catch-up in compatibility instead of differenciating themselves in innovation. Playing the software patent game to perfection ("sign this agreement, sell out your IP, or be sued into bancruptcy").
Microsoft Windows 95 was basically just catching up, technology wise, with what competition already offered for a decade. Win3.11 was a JOKE by comparison. But by that time, marketing budget, business customer leverage etc. were already off the scale, and drove any commercial competition out of the market, with the exception of Apple who had decided to dance with the devil instead of fighting him (being, at that time, basically a nicer skin to run Word and Excel on).
Everything after that was just a continuation of the steamrolling they had done before.
Microsoft was never good at producing what the customer wanted. What they were undeniably good at was making the customer believe it was Microsoft he wanted, which is not the same thing.
Too bad it looks as if the mobile revolution might be putting an end to it, as Microsoft has so far been unable to shoulder aside iOS and Android.